An Updated Brand for Boston Building Resources

CAMBRIDGE, MASS—Boston Building Resources Launches New Website and Refreshed Brand

Boston Building Resources, located in Boston's Roxbury Crossing neighborhood since 1978, is comprised of a consumer co-op store and a reuse center. They provide new and used high-value, affordable materials for home improvements and maintenance.

BBR had just completed changing its name and approached Barrett to refresh and redesign its logo, web site, building signage, and marketing materials. Barrett's creative team collaborated with BBR to plan, develop, and execute a refreshed brand that could span across this wide range of needs while responding to budgetary needs, launch milestones, and high-quality standards for design excellence.

Founded in 1987, Barrett Communications is a big-picture integrated media design firm that believes successful communications involve an audience in a clear and motivating dialogue across a rich mix of print and interactive media. To achieve this goal, we engage clients in collaborative and honest interactions resulting in design solutions that speak, solve, and sell.

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