We start by uncovering the primary drivers and business cases for the project initiative. We address budget and schedule constraints and devise a strategy to take us from concept to completion. We gain knowledge and exchange ideas about our client’s target audience, competition, future growth plans, business model and environment, sales process, and internal/external resources to help define their business objectives clearly and make them a central part of the project.

 

In addition, we conduct a thorough needs analysis to identify content sources, functionality, and user experience criteria in order to gain a deeper understanding of the overall project initiative. After learning about a client’s existing resources and obtaining project scope approval, we devise a work plan that highlights milestones and anticipated completion dates.